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Journal Article
Ideas
Research
•
2018
Strategic customer engagement marketing: A decision making framework
Consumer Insight & Strategy
Understanding how meaningful customer interactions are created—and why they matter for organizational success.
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•
2019
Integración interdisciplinaria en el aprendizaje-servicio: un modelo para la gestión de proyectos en la educación superior
Education & Learning
Education becomes more powerful when learning extends beyond the classroom. This article presents a model for connecting knowledge, collaboration, and community impact through interdisciplinary service-learning.
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Media
|
Strategic customer engagement marketing: A decision making framework
Consumer Insight & Strategy
Read Paper
|
Integración interdisciplinaria en el aprendizaje-servicio: un modelo para la gestión de proyectos en la educación superior
Education & Learning
Read Paper